Overview
PTLA Real Estate Group provides premium end-to-end service for real estate owners and their multi-family assets. We create value and minimize the hassle of day-to-day management by providing efficient, streamlined operations, thoughtful on-site maintenance, and detailed, actionable financial management tools that give you insight into, and control of, your investment.

Services
Creating Value Through Process Efficiency
Automation of standard non value-add procedures
- Prospect Portal allows online leasing from start to finish
- Resident Portal gives residents online access without absorbing property manager’s time
- Purchasing controls drive timely and automated invoice processing
Marketing & Leasing
- Search Engine Optimized portfolio website with full list of properties and links to individual sites
- Custom dynamic website for each property
- Social media management for Yelp, Facebook, and Google+
- Craigslist posting templates
Team Development
- Industry-specific training program through Grace Hill for all team members
- Establish clear performance expectations and accountability
- Implement quarterly performance incentives based on financial, leasing, and curb appeal measurements
Asset Preservation
Maintenance & Project Management
- Dedicated maintenance technicians
- Manage all owner-approved capital projects with preferred contractors and vendors
- Capital replacement scheduling
- Detailed preventive maintenance plans for each asset
- Ongoing grounds upkeep and interior janitorial services
Risk Management
- Vendor compliance management
- Ongoing preventive maintenance programs
- Renter’s Insurance offerings and management
- Cloud-based storage for all tenant contracts, communications, and documents
- HR Business Consultant used to prevent personnel disputes
Client Service
Detailed financials and month-end reporting
- Monthly bank reconciliations
- Annual budget preparation and review
- Year-end tax preparation
- Management of all lender requirements and communications
- Automated AP processes
Reporting
- Operational Box Score
- Trailing 12 month P&L
- Actual vs. Budget P&L
- Balance Sheet
- GL Detail Report
Client Portal
- All monthly reports stored as PDF files for review
- Dynamic formatting allows portal to be viewed on any device
- Data filtering provides insight into specific assets for specific time periods
- Future: 24/7online access to real-time operating performance
Insights
- December 21, 2020
Walnut Creek, CA (December 21, 2020) – PTLA completed the acquisition of Westernaire Apartments, a 29-unit apartment complex in Ellensburg, Washington this week. Despite the challenges of finding and buying properties in the current market, the team successfully secured…